a deal was in place to sell the team and moving to seattle, but mayor kevin johnson led the effort to find investors to match the offer. the titans stepped up to purchase the franchise. cory johnson shows us how a team of tech moguls has the kings poised to achieve great things. >> it is ripe with tech team owners. s and nown's mav there's a new ownership group for the sacramento kings. >> when i look at the business of basketball i think of it as a , social network. >> he is hoping it will turn around a moribund franchise. he is not going it alone. >> these are truly smart people. >> people like paul jacobs and chris kelly. >> this ownership group has the most patents. we might not have the most wins, but we have the most patents. >> chris mullin is his personal advisor. >> you have to have a lot of money to buy them. a lot of these guys are successful. they have money and they have passion. >> the kings pose a tough business problem. a smaller market town only 8 , winning seasons. that is in 28 years. last season's attendance was the lowest in the league. one of the biggest tech tit